Brand: IKEA HK. Case study video. Title: Cinema

2012-02-19 2 0 Vimeo

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So when the brief landed on the desk to sell a range of curtains... we did the only thing we knew how to do: Make it epic! This experiential piece won major awards in Cannes, One Show, D&AD and the Grand KamFam (Best of show) in the Hong Kong Award shows in 2010.